Airlines are always looking for ways to engage with passengers during the compulsory safety briefings prior to take-off. Air New Zealand have been imaginative in their use of videos to garner the attention of flyers and their latest air safety video production introduces the adventurer Bear Grylls.
The video is both funny, entertaining and most importantly for Air New Zealand – engaging. It shows Bear Grylls out in the wilds imitating the safety messages with the aid of cabin crew and kids.
Bear Grylls and Air New Zealand have certainly produced a great video which is bound to go down well with air passengers on the airline’s flights.